Zanatany Concepts is a sustainable fashion brand founded in 2022, dedicated to showcasing the beauty of traditional Malagasy crafts. The brand specializes in handcrafted accessories made from biodegradable raffia, a natural fiber native to Madagascar. By empowering women artisans with skills, opportunities, and support, Zanatany Concepts fosters economic independence and community development. Their commitment to environmental sustainability is reflected in the use of eco-friendly materials and the promotion of cultural heritage through the preservation of ancestral weaving techniques. Each product embodies the brand's ethos of ethical craftsmanship, cultural appreciation, and environmental.